Shuttlecocks.

You know how liquor makes every situation a little more likely to slide toward sexual mischief and sexual innuendos? Well I think the same is true for shuttlecocks. Try asking, with a straight face, for direction from a salesperson on which aisle their shuttlecocks are located. That's right. It's awkward and funny. I cannot do it for the life of me. Unless if they know the game of badminton, they will most likely point you in the direction of Sex World downtown Minneapolis. Whoever invented the term for this piece of sports equipment is a freaking genius.